We run Google and Meta ads, project SEO, landing pages and AI WhatsApp reply desks for builders, developers and channel partners across India. Ads management starts at ₹35,000 a month plus 18% GST, and ad spend goes straight to Meta and Google.


A real estate digital marketing agency finds people already looking for a property like yours, brings them to a landing page or a WhatsApp chat, and follows up until they visit your site office. The job is not likes or clicks. It is site visits from people who can buy, reported in rupees, channel by channel.
You are probably a builder or a channel partner with unsold inventory and a quarterly target. Your brochures are ready and your site office is open, but the walk-ins have slowed. So start with the simple question below: how many leads do you actually need this quarter?

Type your own numbers over the examples and the plan updates as you type. It starts from your quarterly target and works backwards to leads and ad budget.
The numbers pre-filled are examples. Replace each one with your own. We do not publish real estate cost-per-lead benchmarks, because yours depends on the city, the price band and the inventory.
Your quarter, planned backwards
—
leads needed this quarter
| Site visits needed | — |
| Ad budget this quarter | — |
| Ad budget per month | — |
| Sales value this quarter | — |
| Ad budget as % of sales value | — |
A plan, not a promise. If your cost per lead or visit rate changes, change it here. Everything runs in your browser; nothing you type is sent to us.
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Ads on searches like your project name, your locality plus ‘flats for sale’, and competing project names. Each ad goes to its own landing page, not your home page, and we count a lead only when a real conversation or a site-visit request starts.
Google Ads agencyFacebook and Instagram ads that either collect a lead form or open a WhatsApp chat with your reply desk. Click-to-WhatsApp suits real estate because the lead asks questions immediately, and your messages back are free for up to 7 days after you reply.
Meta adsPages for each project, each configuration and each locality search, such as ‘3 BHK flats in Whitefield’. They keep bringing buyers long after the ads pause, which is why SEO for real estate is the long-term half of the plan.
SEO packagesLaunch posts, construction updates and walkthrough reels that keep the project alive between campaigns. Organic posts rarely sell a flat on their own, so every post points to the landing page or the WhatsApp desk.
One fast page per project with floor plans, the price band, a location map and a WhatsApp button with a pre-filled message. Built for phones first, because that is where your buyers are.
Website design costA desk on your WhatsApp number that answers in seconds, asks the five qualifying questions, marks hot leads and alerts your sales team. The moment a lead asks for a person, it hands over and stays quiet.
See the chatbot pageReference codes inside pre-filled WhatsApp messages, and only real chats sent back to Google and Meta as conversions. The platforms then optimise for site visits and genuine enquiries, not button taps that go nowhere.
Lead generationUnder RERA, an unregistered project cannot be advertised at all, and every ad for a registered project must show its registration number and the state RERA website address. Most people in real estate know the Act exists, but fewer know what it asks of a Facebook ad, so here is the short version in plain words.
| Provision | What it says |
|---|---|
| Section 3 | A project that must be registered cannot be advertised, marketed, booked or sold before it is registered with the state RERA. |
| Section 11(2) | Every advertisement or prospectus for a registered project must show the RERA website address and the project’s registration number. |
| Section 12 | If a buyer suffers because of a false statement in an advertisement and withdraws, the promoter must refund the money with interest, and compensation as the Act provides. |
| QR codes | MahaRERA requires a QR code on project advertisements published from 1 August 2023, Kerala RERA from 1 September 2023, and Tamil Nadu also requires it. Check your state RERA’s latest order before a launch. |
Source: the Real Estate (Regulation and Development) Act, 2016 on indiacode.nic.in, and state RERA advertisement guidance, including rera.karnataka.gov.in. We are marketers, not lawyers, so confirm the current rule with your legal advisor before a launch.
Before a single rupee goes to Meta or Google, we check these five things with you.

We run Click-to-WhatsApp campaigns and AI reply desks for clients, and two honest disclaimers come first. None of the numbers below comes from a real estate client, and we do not quote real estate cost-per-lead figures, because every city, price band and project behaves differently. What we can share is what consistently decides whether a lead becomes a site visit.
For a preschool franchise brand and a home-interiors sourcing business, we run AI WhatsApp desks that answer in seconds. The lesson that changed our set-up: when the bot kept asking “anything else?”, leads replied things like “Seems AI” and left. So now the desk asks one question at a time, never re-asks what the lead already said, and hands over to a person the moment a lead sounds frustrated. For a builder this matters twice as much, because a flat buyer is often comparing several projects at once.
For a car-inspection client, Google Ads counted every tap on the WhatsApp button as a lead, and most of those taps never became a chat. We put a short reference code in the pre-filled message and sent Google only the chats that actually arrived. Your sales process should work the same way: a lead counts when a real conversation starts, not when a finger slips on a button.
In an October 2026 audit of one client’s Google account, 91% of the Performance Max spend had gone to Display placements that produced junk WhatsApp taps. We moved the budget to Search, where people were actually typing what they wanted. Real estate clicks are expensive, so this one check can save a launch.
For a China-to-India import service, not a real estate client, our Click-to-WhatsApp ads produced 1,588 WhatsApp conversations at ₹44 each. That figure is published on our lead generation page, and it shows how we count: real chats, not taps.

Real estate and interiors brands we have worked with: Address Advisors, Brigade Hospitality, Tavasya Interiors, Glerra.
We do not attach lead numbers or results to their names on this page, because those are theirs to share, not ours.
Our ads management for real estate starts at ₹35,000 a month plus 18% GST, and ad spend goes straight to Meta and Google with no markup. So there are always two bills: our fee below, and the media spend you pay the platforms.
| What | Price |
|---|---|
| Performance ads management, Google and Meta | ₹35,000 a month · ₹65,000 with creative · ₹1,50,000 full-funnel |
| SEO retainer | From ₹45,000 a month — package details on our SEO pricing page |
| Landing pages and project websites | ₹60,000 to ₹2,50,000 one-time |
| AI WhatsApp reply desk or chatbot | Set-up quoted on scope, after a short call |
Ad spend is paid directly to Meta and Google and is never marked up. WhatsApp message charges, where applicable, follow Meta’s India rate card.
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We read your last few campaigns, check your tracking, see how fast leads get a reply today, and review one of your ads against the RERA checklist above.
Reference codes in every WhatsApp message, conversions that count real chats and site-visit requests, landing page fixes, the reply desk script and your first ad batches. You approve every message before it goes live.
Search and Meta ads go live, the desk starts answering in seconds, and we read the chats every day for the first fortnight.
A plain report: leads, real chats, site visits booked, cost per site visit, and the one thing we change next month.
We sell ads management from ₹35,000 a month, SEO from ₹45,000 a month, landing pages and project websites from ₹60,000 one-time, and WhatsApp reply desks quoted on scope. All plus 18% GST, with ad spend paid to the platforms. If that fits your quarter, the form below reaches Leo directly.
Share your project, city and how many units you want to move this quarter. Leo or a senior strategist replies within one working day with the first thing we would fix.
Get a lead plan
Mostly from three places: Google searches for projects and localities, Meta ads that open a WhatsApp chat or a lead form, and referrals. The agents who win reply within minutes, qualify properly, and judge everything on site visits rather than form fills.
Yes, when your project has a long sales window and buyers search for the locality. Project pages and locality pages keep bringing buyers long after ads stop. It is slow for a nearly sold-out project, so we usually pair it with ads first.
Yes. Lead ads and Click-to-WhatsApp ads both work, and the Click-to-WhatsApp route lets the lead ask questions immediately. Judge them on site visits rather than cheap leads, and reply fast, because a slow reply wastes the click you paid for.
Our management fee starts at ₹35,000 a month plus 18% GST, and ad spend goes to Meta and Google on top. The cost per lead varies by city, price band and inventory, so use the planner above with your own numbers instead of anyone’s benchmark.
Every advertisement for a registered project must show your state RERA website address and the project registration number, and an unregistered project cannot be advertised at all. Some states also require a QR code, so check your state RERA’s latest order before a launch.
Yes. We work with brands across India and the US, and WhatsApp keeps the daily loop tight wherever you are. If you are in Bangalore, you are welcome to visit our office on Bannerghatta Road.
WhatsApp Leo your project, city and quarterly target. He reads every message, replies within one working day, and will tell you honestly if ads are not your problem.