Digital marketing packages and pricing in India (2026)
SocialOrange’s monthly retainers start at ₹40,000 for early-stage D2C content, ₹45,000 for SEO and ₹85,000 for B2B social media, and our one-time audits, sprints and strategy work cost ₹30,000 to ₹75,000. Google and Meta ads management is ₹35,000 to ₹1,50,000 a month and websites are ₹60,000 to ₹2,50,000 one-time, with every price exclusive of 18% GST and ad spend paid to the platform separately.
- Every price published, GST shown separately
- Ad spend goes to the platform, not to us
- 100% in-house team, no offshoring
The whole price list in three lines
Every figure is exclusive of 18% GST.
- One-time audits, sprints and strategy: ₹30,000 to ₹75,000
- Monthly retainers: ₹35,000 to ₹2,75,000
- Websites: ₹60,000 to ₹2,50,000, one-time
How much does digital marketing cost in India with us?
Our most popular packages cost ₹40,000 a month for early-stage D2C content, ₹45,000 a month for SEO and ₹85,000 a month for B2B social media, all plus 18% GST. Ad budgets are on top of that and are paid straight to Google, Meta or whichever platform you advertise on.
If you’re not ready for a monthly commitment, start with a one-time piece of work: a ₹40,000 SEO audit, a ₹30,000 D2C launch sprint or a ₹75,000 B2B social strategy. They’re paid 100% on signing and delivered in 2–3 weeks. Sign any monthly retainer within 30 days and the full amount is credited to your first invoice.
We publish all of this so the first conversation can be about your business, not a guessing game about budget.
What does every SocialOrange package cost?
Our published packages, by service. Prices are exclusive of 18% GST. Ad spend is never included: you pay it to the platform.
| Service | Package | Price (excl. GST) | Billing |
|---|---|---|---|
| SEO | SEO audit | ₹40,000 | One-time |
| SEO | SEO retainer (most popular) | ₹45,000 | Monthly |
| SEO | SEO + Google Ads | ₹70,000 | Monthly |
| SEO | Programmatic SEO | ₹2,45,000 | Monthly |
| AI SEO (GEO + AEO + SEO) | AI SEO retainer | From ₹50,000 | Monthly |
| Early-stage D2C | Launch sprint | ₹30,000 | One-time |
| Early-stage D2C | Content retainer (most popular) | ₹40,000 | Monthly |
| Early-stage D2C | Content + ads | ₹55,000 | Monthly |
| Early-stage D2C | Full brand engine | ₹95,000 | Monthly |
| B2B social media | Strategy | ₹75,000 | One-time |
| B2B social media | Retainer (most popular) | ₹85,000 | Monthly |
| B2B social media | Retainer + ads | ₹1,45,000 | Monthly |
| B2B social media | Demand engine (content + ads + ABM) | ₹2,75,000 | Monthly |
| Performance ads (Google / Meta) | Management fee | ₹35,000 | Monthly |
| Performance ads (Google / Meta) | Management + creative | ₹65,000 | Monthly |
| Performance ads (Google / Meta) | Full-funnel | ₹1,50,000 | Monthly |
| Website design (WordPress / Shopify) | One-time project | ₹60,000 to ₹2,50,000 | One-time |
All prices exclusive of 18% GST. Ad spend is extra and paid directly to the platform. Click a service for what each tier includes.
Which price page do you need?
Each service has its own page with what every tier includes, who it fits, and how to compare it with other quotes.
SEO packages and pricing
A ₹40,000 one-time audit, the ₹45,000-a-month retainer, SEO plus Google Ads at ₹70,000, and programmatic SEO at ₹2,45,000 a month.
SEO pricingSocial media marketing packages
Early-stage D2C from ₹40,000 a month and B2B from ₹85,000 a month, each with a one-time option and tiers with ads.
Social media packagesWebsite design cost
₹60,000 to ₹2,50,000 one-time on WordPress or Shopify, and the six things that move a project up or down that range.
Website design costGoogle Ads management fees
₹35,000, ₹65,000 or ₹1,50,000 a month, with ad spend paid to Google separately. Plus how to tell whether any agency’s fee is fair.
Google Ads feesWhy do digital marketing prices vary so much?
Price follows the work. These six things decide how much work there is, at any agency.
Swipe
How many channels you need run
One channel done properly costs less than four done at once. The step from our ₹45,000 SEO retainer to the ₹70,000 tier is Google Ads management added on top of the same SEO work.
How competitive your category is
A niche industrial keyword needs far less work than ‘SEO company in Bangalore’. More competition means more content, more links, more creative testing and more time before results show.
How much content and creative you need
Every post, reel, article and ad variation is writing and design time. Creative volume is one of the main reasons tiers step up, on social and on ads.
Whether ads are part of the job
Running ads adds real hours: building campaigns, reviewing search terms every week, testing creative, killing what doesn’t work. That fee is separate from the ad budget, which you pay to Google or Meta.
Your site and your reach
A large store with crawl problems is a bigger job than a small, clean service site. Selling in one city is a smaller job than selling across India, or India and the US.
Strategy only, or strategy and execution
An audit or strategy tells you what to do. A retainer does it, every month. That’s why our one-time work costs less than a month of execution, and why we credit it if you go on to sign.
What does a fair digital marketing contract look like?
These are our own terms. Hold any quote you get, ours included, up against them.
- Prices stated exclusive of GST, with the 18% GST shown as its own line
- Ad spend paid directly to Google, Meta or the platform, kept separate from the agency fee
- One-time audits, sprints and strategy paid 100% on signing and delivered in 2–3 weeks
- Retainers invoiced monthly in advance, payable within 7 to 15 days (NET 7–15)
- A minimum term written down before you sign: 6 months on most of our retainers, 3 months for early-stage D2C
- A credit for paid one-time work if you sign a retainer within 30 days
- Reports that lead with enquiries, cost per enquiry and, where it can be tracked, revenue
- The people doing the work named, with no hidden freelancers or white-label partners
How does the audit credit work?
Pay for a one-time audit, sprint or strategy, sign any monthly retainer within 30 days, and the full amount is credited to your first month’s invoice.
So if you take the ₹40,000 SEO audit and then sign the ₹45,000 SEO retainer, the ₹40,000 comes off your first retainer invoice. The same applies to the ₹30,000 D2C launch sprint and the ₹75,000 B2B social strategy.
It means the one-time work costs you nothing extra if you go ahead with us. If you don’t, the audit is still yours to act on.
What should you watch for when comparing agencies?
Most bad agency relationships were visible in the quote. Here is what to look for, and the question that brings it out.
| Red flag | Why it’s a problem | Ask this instead |
|---|---|---|
| Guaranteed first-page or number-one rankings | Nobody controls Google’s results, or what ChatGPT says. A guarantee means someone is promising what they can’t deliver. | What exactly will you do each month, and how will we measure it? |
| No written price or scope before you sign | You can’t compare quotes, and you can’t hold anyone to the work. | Can I see the monthly deliverables and the price in writing? |
| Ad spend folded into one ‘package’ figure | You can’t see how much went to Google or Meta and how much the agency kept. | Is ad spend paid straight to the platform, separate from your fee? |
| A lock-in with no stated minimum or exit terms | You find out the real commitment when you try to leave. | What is the minimum term, and what happens after it? |
| Reports full of impressions, followers and rankings | None of those pay salaries. They explain results; they aren’t results. | How many enquiries did we get, and what did each one cost? |
| Work passed to freelancers or white-label partners | The people on the sales call aren’t the people doing your work. | Who will work on my account, and are they your own team? |
| You don’t hold your own ad, analytics or website logins | If you leave, you can lose your data and history. | Are the accounts in my company’s name, with admin access for me? |
| GST left out of the conversation | An 18% surprise on every invoice. | Is this price inclusive or exclusive of GST? |
Why does SocialOrange publish its prices?
Because a price you can see is easier to trust than one you have to ask for. These are our standard prices, the same ones we quote in proposals.
We’ve run marketing for 200+ brands across India and the US since 2014, and we have 50+ active SEO and social retainers today. The team is 100% in-house in Bangalore, with no offshoring and no white-label partners, so the price pays for people you can meet. If you’re in Bangalore, visit our office on Bannerghatta Road; if not, we’re in your time zone.
Tell us your goal. We’ll tell you which one package fits.
Share your website and the one number you want to move. We’ll come back with one recommendation, the price from this page, and the reason we picked it.
Get a package recommendation
Questions about our pricing
How much does digital marketing cost per month in India?
At SocialOrange, monthly retainers run from ₹35,000 to ₹2,75,000 plus 18% GST. Our most popular packages are ₹40,000 a month for early-stage D2C content, ₹45,000 for SEO and ₹85,000 for B2B social media. Prices across the market vary with scope, so compare what each quote actually includes, not just the number.
Are your prices inclusive of GST?
No, every price is exclusive of 18% GST. A ₹45,000 monthly retainer is invoiced as ₹45,000 plus ₹8,100 GST, ₹53,100 in total.
Is ad spend included in your packages?
No. Ad spend is extra and you pay it directly to Google, Meta or the platform you advertise on. Our fee covers planning, running and improving the campaigns, and tiers with ads say so in the name.
Is there a minimum contract period?
Yes, for retainers: 6 months on most, and 3 months for early-stage D2C brands, so they aren’t locked in before launch. One-time audits, sprints and strategy work have no lock-in.
Can I start with a one-time package instead of a retainer?
Yes. Choose the ₹40,000 SEO audit, the ₹30,000 D2C launch sprint or the ₹75,000 B2B social strategy. Each is paid 100% on signing and delivered in 2–3 weeks, and the full amount is credited to your first invoice if you sign any retainer within 30 days.
Why do some agencies charge much less than this?
Usually because less work is being done, or someone else is doing it. Very cheap packages tend to rely on checklists, bulk links or recycled content. Ask exactly what will be done each month and who will do it. At SocialOrange, the answer is our own team in Bangalore.
Can I meet the team before I sign?
Yes. Our office is at Salarpuria Symbiosis, Bannerghatta Road, Bengaluru 560076, and you’re welcome to visit. Outside Bangalore, we meet on video in the same time zone.
You know the prices. Now pick the right one.
Send us your website and your goal. We’ll recommend one package, explain why, and put the price in writing.
