WhatsApp marketing agency in Bangalore that counts real chats, not taps
We run Click-to-WhatsApp ads, set up AI reply desks that answer leads in seconds, and send opt-in broadcasts on the official WhatsApp Business Platform. Ads management starts at ₹35,000 a month plus 18% GST, and Meta’s message charges and ad spend are paid to Meta.
- Click-to-WhatsApp ads
- AI reply desk with a human hand-over
- 100% in-house, Bangalore
What we set up
- Click-to-WhatsApp ads on Facebook and Instagram
- An AI reply desk that qualifies leads
- Opt-in broadcasts on the official platform
- Tracking that counts chats, not taps
What does a WhatsApp marketing agency actually do?
A WhatsApp marketing agency gets the right people to message you on WhatsApp, makes sure every chat gets a fast and useful reply, and keeps in touch with the people who said yes to hearing from you. For most Indian service businesses that means three pieces working together: ads that open a WhatsApp chat, a reply desk that answers within seconds, and opt-in broadcasts for offers and reminders.
We judge the work on a number you can check in your own phone: how many real conversations turned into a call, a visit or a sale. A tap on a WhatsApp button is not a lead, and we don’t report it as one.
- Ads, reply desk and broadcasts run by one team
- A weekly report on chats, qualified leads and cost per lead
- The official WhatsApp Business Platform, never grey-market bulk senders
From our portfolioUnderlinen · Winter scroll-stoppers for French Connection & PUMA1,588 conversations at ₹44 each
Click-to-WhatsApp ads on Meta for a China-to-India import service. Source: our paid ads and lead generation page.
What’s included in our WhatsApp marketing
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Click-to-WhatsApp ads
Facebook and Instagram ads that open a chat with you instead of a form. We test creative in batches and judge each ad on chats that reply, not clicks. When someone messages you from one of these ads and you reply, Meta charges nothing for your messages to them for up to 7 days.
Meta adsAI reply desk
A reply desk on your WhatsApp number that answers in seconds, day and night. It asks two or three qualifying questions, marks hot leads and alerts you, and the moment a lead asks for a person or sounds frustrated, it hands over and steps back.
Opt-in broadcasts
Offers, reminders and updates sent as approved templates on the official WhatsApp Business Platform, only to people who agreed to hear from you. We set up the account, the templates and the opt-in.
Send bulk messages safelyLinks and QR codes
A WhatsApp link and QR code for your Instagram bio, website, Google profile posts and shop counter, each with its own pre-filled message so you know where every chat came from.
Free link + QR generatorTracking that counts chats
Every ad and link is tagged so chats trace back to their source, and only real conversations go to Google Ads and Meta as conversions. That stops the platforms from optimising for taps.
Templates people read
Short, human messages with a clear reason to reply and an easy way to stop. Meta charges by message type, so we also make sure an order update is not written like an advert.
Free message templatesWhat running WhatsApp reply desks taught us
We build and run AI WhatsApp reply desks for clients, including a preschool franchise brand and a home-interiors sourcing business. These are the lessons that changed how we set them up.
Leads leave when the bot keeps asking questions
An early version asked one question too many. When it kept asking “anything else?” after a lead had already said no, people replied things like “Seems AI” and stopped answering. Now the desk hands the chat to a person the moment a lead sounds frustrated or asks for a human, and it never asks for something the lead has already told it.
A tap is not a lead
For a car-inspection client, Google Ads counted every tap on the WhatsApp button as a lead, and most of those taps never became a chat. We now put a short reference code in the pre-filled message and send Google only the chats that actually arrive. The reported number went down, which was the point: the campaigns now chase real chats instead of taps.
Cheap chats can still be junk
In one October 2026 audit, 91% of a client’s Performance Max spend had gone to Display placements that produced junk WhatsApp taps. We moved the budget to Search. Where your WhatsApp leads come from matters as much as how many there are.
Once a person takes over, the bot stays quiet
If a call is booked and the bot wakes up the next day asking for something the customer already sent, the business looks careless. So the desk stays paused for days after a person replies.
Which way should you send WhatsApp messages in bulk?
| Option | Who receives it | Cost | Risk |
|---|---|---|---|
| Broadcast list in the WhatsApp Business app | Only contacts who have saved your number | Free | Low, but the reach is small |
| Official WhatsApp Business Platform (API) | Anyone who opted in to hear from you | Meta’s per-message rate, such as ₹0.8631 per marketing message in India, plus any provider fee | Low, with opt-in and messages people want |
| Unofficial “bulk WhatsApp sender” tools | Anyone on your list | Cheap upfront | High: WhatsApp’s terms do not allow bulk or automated messaging this way, and numbers get banned |
Policy: WhatsApp Business Policy and Terms of Service. Full comparison in our guide on how to send bulk WhatsApp messages safely.
How much does WhatsApp marketing cost?
There are two bills: Meta’s message charges, paid to Meta directly or through your provider, and our fee for running it. Our prices are plus 18% GST.
| What | Price |
|---|---|
| Meta: marketing message (India) | ₹0.8631 each |
| Meta: utility message or login code | ₹0.115 each |
| Meta: replies to customers | First 1,000 a month free on each number, then ₹0.115 each |
| Meta: messages after you reply to a Click-to-WhatsApp ad chat | Free for up to 7 days |
| SocialOrange: Click-to-WhatsApp ads management | From ₹35,000 a month, ₹65,000 with creative, ₹1,50,000 full-funnel. Ad spend is paid to Meta. |
| SocialOrange: AI reply desk, API and broadcast set-up | Quoted after a short call, based on your volume and the tools you already use |
Meta rates from Meta’s India rate card in rupees, effective 1 October 2026 (Meta pricing). Work out your own Meta bill with our WhatsApp API pricing calculator.
Your first 30 days with us
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- Week 1
Audit
We read a sample of your recent WhatsApp chats, check how fast leads get a reply, and look at how your ads and tracking are set up today.
- Week 2
Set-up
A link and QR code for each source, tracking, the reply desk script and the first batch of ad creative. You approve every message the desk can send.
- Week 3
Live
Ads go live, the desk starts answering, and we read the chats every day for the first fortnight.
- Week 4
First review
Your first report: chats, qualified leads, cost per lead, and the one thing we will change next month.
Who WhatsApp marketing works best for
WhatsApp works best where a conversation comes before the sale.
- Clinics and doctors, within the NMC’s advertising rules
- Real estate, interiors and home services
- Schools, coaching and franchise brands
- Local service businesses that take bookings
- D2C brands with products people ask questions about
- B2B businesses whose buyers want a quick price or a call
From our portfolioUnderlinen · Winter scroll-stoppers for French Connection & PUMAFree WhatsApp tools and related services
Tell us how leads reach you today. We’ll tell you what to fix first.
Share your website and how you use WhatsApp now. Leo or a senior strategist replies within one working day with the one change we’d make first.
Get a WhatsApp review
Questions founders ask about WhatsApp marketing
What does a WhatsApp marketing agency do?
It gets the right people to message you on WhatsApp and makes sure every chat gets a fast, useful reply. At SocialOrange that means Click-to-WhatsApp ads, an AI reply desk with a human hand-over, opt-in broadcasts on the official platform, and tracking that counts real chats.
How much does WhatsApp marketing cost in India?
Our Click-to-WhatsApp ads management starts at ₹35,000 a month plus 18% GST. Meta’s message charges are separate: ₹0.8631 per marketing message and ₹0.115 per utility message in India from 1 October 2026. Reply desk and API set-up are quoted on scope.
Is it legal to send bulk WhatsApp messages?
Yes, if people gave you their number and agreed to hear from you, and you send through WhatsApp’s own apps or the official Business Platform. WhatsApp’s terms do not allow bulk or automated messaging through unofficial tools, and those numbers get banned.
Do I need the WhatsApp Business API?
Not always. If you talk to a few hundred customers who have saved your number, the free WhatsApp Business app is enough. You need the API when you want to message thousands of opted-in customers, connect a CRM or run an automated reply desk.
Can a chatbot answer my WhatsApp leads?
Yes, as long as it hands over to a person quickly. Our reply desks answer in seconds, ask a few qualifying questions and alert you about hot leads, then step back as soon as a lead asks for a human or a person replies.
Do you work with businesses outside Bangalore?
Yes. WhatsApp campaigns run from anywhere, and we work with brands across India and the US. If you are in Bangalore, you are welcome to visit our office on Bannerghatta Road.
Get more chats that turn into customers.
Send us your website and how leads reach you today. We reply within one working day with what we’d fix first.
